Proposed Session

Who cares about Drupal

Speaker(s)
Imre Gmelig Meijling
Proposed Track(s)
Business
Level of expertise
Beginner
Session Type
Regular (45 min)

If you're in the Drupal business you can have a thriving agency for clients that are already on Drupal or are considering adopting it. The demand for Drupal is good news for us, for now. For most clients we may fix needs for a CMS and other functional solutions. But the world is changing, rapidly. Many clients have deeper, underlaying challenges that may tear at the fabric of you Drupal pipeline. While you may have a Drupal sponsor within your client's organisation, the business side within that organisation is steadily maturing and will be demanding help with bootstrapping their organisation towards online revenue and measurable return on investment. They will be asking you about digitally transforming their online precense and work in line with their online goals, important topics that are beyond the requirements and choice for some specific CMS. You need to adapt and change your strategy accordingly. 

In this session I will share my insights and experiences from both small and large digital service providers and how we are adapting to a changing market.

Topics:

  • Helping (potential) clients overcome their fears

  • How to connect with CMO's, CIO's and decision makers beyond a list of requirements

  • Helping your clients succeed with their digital projects

  • Tech vs Business,

Target audience: Business owners, sales reps, technical architects of Drupal agencies that feel they need to adapt their strategy in order to maintain their development pipeline and bring in new business for the coming years.

This session is an update on 'WHO CARES ABOUT DRUPAL? HOW TO WIN THE HEARTS AND MINDS OF BUSINESSES', presented before at Drupalcamp Helsinki 2016 and DrupalCon 2016 Dublin by Imre Gmelig Meijling. Imre is chair of the Dutch Drupal Association and contributed to Drupal since 2006. He has worked for various agencies in The Netherlands and Belgium, creating Drupal adoption within regional and international organisations . Besides being a Drupal volunteer, Imre is commercial director at LimoenGroen in Amsterdam.